Borders Closing?

27 Feb

Honestly, the news that Borders Bookstores was downsizing due to debt didn’t come to me as a surprise. With the combination of the downfall of our economy and the rapid advancement of technology over the past several years many companies have felt tremendous pressure. I think that the instantaneous advance in technology is a huge contributing factor to the downfall to so many classic brick and mortar retailers such as bookstores and video stores. With the advancement of technology came new ways to get the same products that you would usually go out and buy at a store with a click of a computer mouse from the comfort of your own home. Because the internet has made it so easy for consumers to make purchases from home, many people have found physically going to a store to make purchases redundant. Not only has the internet made buying products easier but relatively cheaper as well. Websites such as Amazon and Netflix are often cheaper alternatives to large corporation book and video stores. Amazon makes it possible for consumers to buy and sell an array of new and used products. I know that I use Amazon opposed to the school bookstore to look for cheaper prices for the more expensive textbooks that I need for different courses. Being able to purchase used books from Amazon has saved me large amounts of money. As for movie rentals Netflix is a lot cheaper than old video stores like Blockbuster and Hollywood Videos. Addition to the affordable price of only eight dollars a month for unlimited rentals, there is no set return date or late fees. What makes Netflix so appealing to me is that they now have movies that you can stream directly from their website and watch right then and there instead of waiting for it in the mail. I don’t believe that we should be concerned with this trend. I think that with the increased use of new technology and internet it is expected that retailers will have a continuous struggle to keep up and as a result some will stay a float while others might fail. It is evident that commerce is turing to internet sales and is becoming more and more dependent on technology and in the future it might even become completely dependent on technology. This trend is the result to the advancement of technology and like technology tends to do, it is replacing older and now out dated ways of doing things. Reading books have gone from paper and ink to digital tabs and shopping has gone from stores to the internet, as a result stores to sell these products have become unnecessary. And although technological feats are gained, the simplicity of doing things without technology will be lost and our society will become even more dependent on technology in all aspect of living. Even though I say that the trend of the extinction of brick and mortar retail franchises is expected, I fear the day that every aspect of our lives rely on technology. I enjoy the simple way of life without technology.

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3 Responses to “Borders Closing?”

  1. Kristina Hin March 4, 2011 at 6:04 pm #

    I remember a discussion like this my English class had back in high school. We were talking about how the world today is so dependent on technology right now. Yes, the gadgets are super cool and for the most parts, they are much easier and helpful with our problems. On the down side, each gadget has some sort of problem, and that means spending big amounts of money to fix the problem. In our discussion, we talked about how no one really writes letters anymore. We would either text, email, or Facebook them. Example: E-cards. It’s a no brainer that e-cards are much easier and faster to send and are typically more creative, but sending actual paper cards to them seem more meaningful. At least that’s how I feel about them.

  2. th1369 March 6, 2011 at 12:32 pm #

    I definitely know what you mean when about liking the simple life, but I don’t think technology is going to be that big of a detriment to our life. Plus, you can’t take away the simplicities of life that everyone loves, because they will constantly be doing them.

  3. kgiegler March 6, 2011 at 8:47 pm #

    I liked your blog because I also wrote about Netflix. I agree that the technology craze has absolutely been a huge contributing factor as to why many businesses are closing down. You just can’t compete with the prices, variety, and convenience of the internet. I do agree with you when you say you miss the simple life without the internet, too.

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